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Hey Kids: Join Disney Club Penguin in Creating “Safe Places” for Children and Youth in Ethiopia with Coins for Change

We are so excited to announce that Disney Club Penguin has selected imagine1day as a beneficiary of its Coins For Change program.  Coins For Change allows children who visit the snow-covered virtual world to donate virtual coins they earn playing games online to real world causes that matter to them. 

This Holiday Season, you and your children can join the fun!

Fans of Club Penguin will unite this holiday season to use online play to enact real-world social change as part of the fifth annual Coins For Change event.  Kids will be challenged to fill the island lighthouse with donated coins.   If this goal is reached, Club Penguin has committed to doubling its overall cash donation to $2M US.

On January 1, 2012, at the end of the event which runs from December 15 to 27, 2011, the players’ virtual donations will serve as votes to determine how the contribution from Disney Online Studios will be divided among pre-selected charitable projects aimed at helping children, families and the planet.

It’s Ridiculously Fun to Play…Here’s How You Can Directly Benefit imagine1day:

If You Already Have a Club Penguin Account:

1. Visit www.clubpenguin.com between now and December 27th.
2. Click Play Now.
3. Click start to enter your penguin name and password and play games on the site to earn coins to donate.
4. You’ll find Coins for Change donation buckets at the Lighthouse, Plaza and Town sites.  Click on the coins bucket to donate and make sure you choose “Building Safe Places” to directly benefit imagine1day and other incredible organisations doing super work.

If You are New to Club Penguin:

1. Visit www.clubpenguin.com between now and December 27th.
2. Click Play Now.
3. Click on “Create a New Penguin” and follow the instruction.
4. Play the game! Every new member receives 500 coins and you can play games on the site to earn more points.
5. You’ll find Coins for Change donation buckets at the Lighthouse, Plaza and Town sites.  Click on the coins bucket to donate and make sure you choose “Building Safe Places” to directly benefit imagine1day and other incredible organisations doing super work.

As a result of the generous in-world contributions kids have made to Coins For Change, Club Penguin has helped in excess of a million people in more than 40 countries by funding schools, libraries, health clinics, clean water programs and more.  To find out more, visit www.clubpenguin.com/global-citizenship/.  By encouraging your children to play in Club Penguin’s snow-covered virtual world, you are making a difference for children and youth in Ethiopia!  Learn about the Tsabat Grade 5-8 Primary School funded in part through the generosity of Disney Club Penguin and Coins for Change.